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Compliance & Guidelines

To ensure high delivery rates and maintain carrier trust, all traffic must adhere to global and regional messaging regulations (such as TCPA in the US or GDPR in the EU).

Core Principles

  • Opt-In: You must have documented consent from recipients before sending promotional messages.
  • Opt-Out: Every marketing message must include a clear way to unsubscribe (e.g., “Reply STOP to cancel”).
  • Prohibited Content: We strictly prohibit content related to SHAFT (Sex, Hate, Alcohol, Firearms, Tobacco).

Regional Specifics

RegionRequirement
United States10DLC or Toll-Free registration required for commercial traffic.
IndiaDLT registration and template scrubbing are mandatory.
European UnionStrict adherence to GDPR regarding contact data storage.
Failure to comply with these guidelines can lead to your Workspace being suspended or your IP being blacklisted by our reputation system.